Luxury authentication you can prove.
Unit-level authentication and grey-market diversion intelligence for premium goods and apparel.
Aeroz binds a tamper-evident cryptographic chip to each product. The buyer taps to verify with any NFC phone — no app — and first-scan geography exposes diversion before it erodes your brand.
Serialized labels copy. Brand equity doesn't recover.
The label is data, not identity
A serialized hangtag or printed QR can be photographed and reprinted at scale. A cloned code scans as "valid" — and the fake reaches a buyer who believes they bought the real thing.
Diversion erodes the channel
Authorized stock leaks into grey-market routes and reappears below your controlled price. Without unit-level visibility, the diversion is invisible until the discounting starts.
Doubt outlasts the sale
Once a category is known to be counterfeited, every buyer hesitates. The real cost is the confidence that lets you hold a premium price.
One tap proves it's the original.
A dual-frequency chip is bonded into the product or its tag and assigned a cryptographic identity. The buyer taps with any modern phone — no app, no account — and gets an authenticity answer on the spot.
The seal is tamper-evident: open it and the state voids. And because the first verification carries a location, a unit that lights up far from where it was sold exposes a diversion route in real time.
Tap · verify · no app
The tag says what. The chip proves it's real.
A QR or serialized label carries data anyone can copy. The Aeroz chip carries a cryptographic identity that a photograph cannot reproduce. Clone the visible code and the chip check fails; cut the chip out and the seal voids.
| Attack | QR / serialized label | Aeroz chip | Aeroz paired |
|---|---|---|---|
| Photograph & reprint | Cloned | Resists | Flags the copy |
| Tamper / re-tag | Invisible | Seal voids | Seal voids |
| Grey-market diversion | Untracked | First-scan geo | Exposed at scan |
| Buyer verification | Trust the print | Tap · no app | Tap · no app |
| Resale provenance | None | Ownership log | Transferable |
The durable carrier for a textile DPP.
Under the Ecodesign for Sustainable Products Regulation (ESPR 2024/1781), apparel is among the first categories expected to need a Digital Product Passport — a data record meant to stay readable for the life of the garment.
A printed QR fades, tears, and is cut off at resale. The Aeroz chip is the durable, on-product carrier that keeps the passport readable from first sale through every second life.
Every tap becomes owned data.
Authenticity events
Every boutique activation and resale re-check, tied to the exact piece.
Ownership & transfer
Registration and handoff at resale, so provenance travels with the product.
Diversion intelligence
First-scan geography exposes grey-market routes before a season ends.
Consumer engagement
A direct, verified channel to the buyer at the moment they hold the product.
Resale & second-life
A trusted provenance record that underwrites authenticated resale value.
DPP-ready record
Material, origin, and care data structured for the EU Digital Product Passport.
One collection, verified from atelier to resale.
A collection launch is the natural pilot: tags are embedded at the atelier during production, each piece activates at the boutique on first sale, and the same tap re-verifies the piece years later on the resale market. You gain the registration moment with the client. The piece can be re-checked at every stage of its life.
Global resale · verified anywhere
Proof for goods people resell.
The rules and the business case behind authentication for fashion and luxury.
NFC or QR for luxury
Where resale value exists, a printed code is not proof.
Read the guide → WarrantyStop paying claims you can’t see
Tap-verified claims instead of paying on a printed serial.
Read the guide → TextilesThe passport for textiles and apparel
What the EU passport will ask of apparel brands, and the unsold-goods ban.
Read the guide → Forced labourThe forced labour ban for apparel
Reg. (EU) 2024/3015 applies from 14 December 2027. What brands must prove.
Read the guide →From the Aeroz blog
- When Beauty Goes Viral, Counterfeits Follow.
- Fake Labels Are Now One of the EU’s Biggest Counterfeit Categories.
- Counterfeits Threaten K-Beauty’s Hardest-Won Asset: Trust
- Cross-Industry Smuggling and the Aeroz Thesis: What a $3.7M
More answers: Questions on standards, data carriers and NFC in the compliance FAQ
See where you're exposed — in 14 days.
A fixed-fee Aeroz audit produces a written assessment of your counterfeit and diversion exposure, a DPP-readiness review against ESPR 2024/1781, and a scoped pilot plan with cost and timeline.
What's included
- Counterfeit exposure analysis across your highest-risk SKUs.
- Diversion mapping using first-scan geography on a sampled line.
- ESPR 2024/1781 DPP readiness for textiles and apparel.
- Tap-to-verify experience scoped for your packaging and tags.
- Pilot scope for unit-level authentication on one collection.