For CPG & consumer brands

Make every product grow your brand.

Put a dual-frequency smart tag in the label and every unit you ship becomes a direct-to-consumer channel. One tap from any NFC phone — no app — proves the product is authentic, drops loyalty points into the customer's account, and hands you first-party data you own instead of rent.

Tap-to-verifyLoyalty, built inFirst-party dataNo app requiredNFC + UHF

The loop

01

Verify & reward

Every tap proves the product is genuine — and pays the customer back. The loyalty program lives inside the product, so every unit on every shelf is already enrolled.

02

Convert & repeat

Anonymous tappers become known, consented customers. Retargeting gets surgical, and repeat purchase gets a reason.

03

Gate & subscribe

Limited drops, refills and subscriptions that open only when a real unit is tapped.

04

See your product move

Tap heatmaps show where product is actually consumed. Dwell time shows what's sitting at port versus warehouse. Diversion alerts flag grey-market product the moment it surfaces.

Modeled on a 1M-unit deployment

1M

product taps modeled in the first 90 days

40%

of tappers join the loyalty program

560K

first-party data captures you own

+30%

projected spend lift among members

Illustrative projections from a modeled 1M-unit deployment — mechanics demonstration, not actual campaign results.

Got it.

We’ll be in touch shortly to set up your walkthrough.

Why it works

The tag does two jobs at once.

Consumer side

NFC — tap with any NFC phone or reader

Short-range, phone-tappable, no app to download. That’s the moment your customer meets your brand directly — unit identified, points added, content opened.

Operations side

UHF — read at range

The same unit is readable in bulk across a dock or a room, so the supply-chain and inventory value adds up while the marketing loop runs on top.

Trust

One identity per unit

Each unit carries its own identity bound to the physical item, on chips designed to be clone-resistant. Rewards are tied to real units, not reprinted codes.

Data

First-party, consented

Who, where, when, and how often — captured with consent at the moment of authentication, and handed to you. You own it; you’re not renting an audience.

Any consumer category

Beverage, snacks, beauty, supplements, apparel. Your product should be next.

Tell us what you ship and we’ll show you the tag in your label, the tap experience your customer gets, and the data that comes back.

Book a demo → Chip capabilities →

What you get

A tap demo on a sample of your own packaging.
The loyalty + data model, run against your volumes.
A cost per unit at your run rate, and a pilot scope.

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